Discuss richardfranklin's answer to: How to increase and improve the Facebook likes?

This tip is not only for Facebook, but this is applicable to all social media and social networking sites. I will give a tip for Facebook.
Below are the tips on how to improve your online presence through social media sites :
First, you have to make a way on how the internet users or people like you or your Facebook Page.
Second, you should also engage on the other Facebook pages, same niche or not, but I highly advice it should be on the same niche. In this way, people will know that you exist.
Third, after doing some engagement of your Facebook page to other Pages, you should also integrate it to other social media sites.
Fourth, you Facebook page should be worth visiting so that your existing fans can share that you have a good brand and Page.
Fifth, your Page should not be a mere Fan page, make it more like Facebook account that there is a constant communication and interaction with your visitors. You can also read this article to get more knowledge about facebook likes http://www.agencyseo.com/blog/increasing-your-facebook-fan-reach-in-six-steps.html