I don't think I have made good use of social networking sites to promote my website. Other than making a Fanpage, what else you can do to promote your website through Facebook?
Aside from a Facebook fan page, you can take out a targeted Facebook ad for a certain fee. It's very effective as you can reach a wider audience who fits your targeted customer profiles in just a short time. But you have to make your FB advert button/banner very attractive so FB users will click on it.