Dr. Don Rickert, IDSA is Managing Partner and CEO of ALL lines of business (LOBs) of Wiederholt & Rickert Partners, LLC, which does business primarily under the name Don Rickert Research & Design, a Research and Design firm that provides New Product Development (NPD) services to companies that want to create a successful new product (or fix a flawed or outmoded existing product). Dr. Rickert, also a member of the Guild of American Luthiers, is also a master musical instrument designer. He has invented, designed, prototyped and user-tested an extraordinary number (close to 30) of unique bowed string (violin-like) instruments. Among Don Rickert’s musical instrument design portfolio includes such items as: